The opportunities for Amazing Ideas to establish and launch its Assignment

The opportunities for Amazing Ideas to establish and launch its Transition Windows product in the Australian market - assignment ExampleThere are opportunities that exist for the smart set to pursue in the Australian market given its limited strengths. Recommendations These will be founded on facts fathered during the look process on whether the company should go ahead and launch its product-transition windows and make its entrance in the Australian market. Table of Contents Table of Contents 4 Introduction 5 2. Phase one key out 5 B. Company mission Statement 5 C. Amazing ideas Strategies 6 D. Industry analysis 6 E. Target Market Profile 6 F. Product Profile 7 G. Country Readiness 7 H. SWOT Analysis 7 3. Phase two report 8 A. Place (Location) 8 B. Macro-level screening 9 C. Indicators of Market Accessibility 9 D. Micro-Level Criteria Screening 10 E. Phase II Conclusions and Recommendation 10 A. Competitive Analysis 11 C. Market entry 11 5. Entry mode 11 6. Market Segmentation 1 2 7. Promotion 13 8. compact conclusion and Recommendations 13 Introduction The purpose of this document is to present a study of the opportunities for Amazing Ideas to establish and launch its Transition Windows product in the Australian market. This research process provided an opportunity to prepare a thorough analysis of Amazing Ideas and its product- Transition Windows, in order to present a detailed report on opportunities available in the Australian market. This document includes background information that is developed with the financial aid of a SWOT analysis. Using this analysis, both market and gross revenue potentials in Australia were studied resulting into the development of entry strategies and marketing plans with conclusions and recommendations for pursuing this wonderful opportunity in Australia (Stapleton,1997)2. 2. Phase one...This document includes background information that is developed with the assistance of a SWOT analysis. Using this analysis, both market and sales potentials in Australia were studied resulting into the development of entry strategies and marketing plans with conclusions and recommendations for pursuing this wonderful opportunity in Australia (Stapleton,1997) .2. Phase one reportThe objective of this phase is to conduct an in-depth situation analysis to establish a basis to assist in determining the companys opportunities to compete in the market. Here is the scenario. A. Company Background Amazing Ideas a company that is to be headquartered in Australia, is eyeing to venture into the Australian market with its spick-and-span product, Transition window. This company was established by students from the Swinburne University of Technology in the first year of marketing tutorial class. During this session the students came up with idea of transition windows with hopes of found their invention which holds a considerable appeal to a potential Australian Market.